Brevo vs Constant Contact
A detailed comparison of Brevo and Constant Contact — features, pricing, pros & cons, and which one is right for you.
Last updated: April 3, 2026
TL;DR
Brevo edges ahead in 3 of 5 categories, especially in feature depth and value for money. But Constant Contact fights back, especially in ease of use and learning curve — your choice depends on what matters most to your workflow.
🎯 Quick Pick Quiz
Answer 4quick questions and we'll recommend the best fit for you
How big is your team?
Question 1 of 4
Brevo
All-in-one marketing platform (formerly Sendinblue) offering email, SMS, chat, and CRM. Known for affordable pricing based on emails sent rather than contacts.
Constant Contact
Established email marketing platform known for reliability and ease of use. Popular with small businesses, nonprofits, and event organizers.
🥊 Head to Head
Tale of the tape — how they stack up across 5 key dimensions
🏆Brevo wins 3 of 5 categories
Feature Comparison
| Feature | Brevo | Constant Contact |
|---|---|---|
| Drag Drop Editor | ✓ | ✓ |
| Email Automations | Advanced | Basic |
| A/B Testing | ✓ | ✓ |
| Landing Pages | ✓ | ✓ |
| Signup Forms | ✓ | ✓ |
| Segmentation | Standard | Basic |
| Analytics Reporting | ✓ | ✓ |
| API | ✓ | ✓ |
| Sms Marketing | ✓ | ✓ |
| Template Library | 60+ | 200+ |
| Deliverability Tools | ✓ | ✓ |
| Free Tier | ✓ | ✗ |
✨ Vibe Check
What's it actually like to use these tools day-to-day?
Brevo
Brevo is the scrappy underdog that punches way above its weight. The pricing model is genius — you pay per email sent, not per contact, which means you can have a massive list without going broke. It's not the flashiest tool, but for the price, you get email, SMS, chat, and CRM. That's hard to argue with.
Constant Contact
Constant Contact is the email marketing equivalent of your dad's reliable station wagon. It's been around forever, it works, and the support team will literally walk you through everything. But the templates feel like they haven't been updated since 2015, and you're paying a premium for not much innovation.
Pros & Cons
Brevo
✓ Pros
- •Pricing based on emails sent, not contacts
- •Includes SMS, chat, and CRM
- •Very affordable entry point
- •Good automation capabilities
- •GDPR-compliant by design
✗ Cons
- •Free plan limited to 300 emails/day
- •Email designer less polished than competitors
- •Deliverability can vary
- •Advanced features need higher tiers
Constant Contact
✓ Pros
- •Very easy to learn and use
- •Excellent customer support
- •Good event marketing features
- •High deliverability rates
- •Social media posting included
✗ Cons
- •No free plan
- •Automation features are limited
- •Templates feel dated
- •Higher price for what you get compared to competitors
🔄 Switching Difficulty
Already using one? Here's what to expect if you switch.
Straightforward migration — most data can be exported/imported with minimal fuss.
Straightforward migration — most data can be exported/imported with minimal fuss.
The Verdict: Brevo or Constant Contact?
Choose Brevo if…
you prioritize budget-conscious businesses wanting email, sms, and crm in one affordable platform.
Choose Constant Contact if…
you prioritize small businesses and nonprofits wanting a reliable, easy-to-use email marketing solution.
Brevo offers a free plan, making it easy to try before committing. The best choice depends on your team size, workflow complexity, and specific needs.
Ready to try?
Frequently Asked Questions
Is Brevo better than Constant Contact?▼
It depends on your needs. Brevo is best for budget-conscious businesses wanting email, sms, and crm in one affordable platform, while Constant Contact excels at small businesses and nonprofits wanting a reliable, easy-to-use email marketing solution. Brevo offers a free plan you can try.
Can I switch from Brevo to Constant Contact?▼
Yes, most email marketing tools offer data migration or import features. Constant Contact can typically import data from Brevo via export or direct integration. Plan for a transition period as your team adapts to the new workflow.
Which is cheaper, Brevo or Constant Contact?▼
Brevo pricing starts at Free (300 emails/day). Constant Contact pricing starts at $12/mo (Lite). Brevo offers a free tier — compare features at each price point to find the best value.
Do Brevo and Constant Contact have free plans?▼
Brevo offers a free plan. Constant Contact does not have a free plan.